Something to think about when it comes to not waking away.
Cognitive features: The "near" miss
A failure that is close to a win (Reid 1986)
e.g. In BJ having 13 and hitting a 9
In slots one reel of a jackpot
Casinos and slot machine makers engineered slots to come up with
more near misses to encourage continued play.
A near miss induces cognitive regret and the only way to reduce it is
to play more...
You can find the lecture here https://www.youtube.com/watch?v=J8PLXnqhuNc
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